How It Works
Know what every lead costs, see where it came from, and make that number better month after month.
Your homepage is not built for ads. We create dedicated landing pages designed for one thing: turning clicks into leads. Clear messaging, compelling offers, and forms that actually get filled out.
Most businesses have no idea which ads bring real customers. We set up clear conversion tracking so you know exactly where your leads come from, and where your money is actually going.
We manage your Google Ads with weekly optimizations and monthly check-ins: review what is working, cut what is not, and continuously improve your cost per lead. No autopilot. No black box.
Client Results · e-Hazard, First 4 Months
Pricing
The plan is built around a full year of optimization, because that is where the compounding gains happen. But you are not locked in on day one. After the first 90 days, if the fit or progress is not there, you can walk away.
A focused review before we build or optimize anything. Credited toward setup if we move forward.
Everything needed to build your Google Ads system from scratch.
Continuous optimization to improve results month over month.
Monthly fee plus ad spend. Ad spend is paid to Google directly.
We start with the $1,000 audit, a focused review of your account, tracking, and landing pages that ends with a prioritized growth plan. Move forward and the full $1,000 is credited toward setup. Setup is $3,000, which includes landing pages, tracking, and the campaign build, then $1,500/month for ongoing management. Ad spend is separate and paid to Google directly. Most businesses we work with spend $1,500 to $5,000 a month on ads depending on their market.
You will typically see leads within the first 2 to 4 weeks once campaigns launch. The real optimization happens over months 2 to 4 as conversion data accumulates and targeting gets refined. That is when cost per lead drops and ROI improves significantly, which is why we recommend a 12-month commitment.
Yes, and this is where most Google Ads campaigns fail. Sending ad traffic to your homepage is like running a TV ad that says "visit our store somewhere downtown." We build dedicated landing pages for each campaign with clear messaging, strong offers, and forms designed to convert. It is included in the setup.
It runs in three phases. The $1,000 audit, credited toward setup, covers your account, tracking, and landing pages, so you get a clear picture of what is working and what is not. Setup ($3,000) includes keyword research, conversion tracking, up to 3 landing pages, and campaign launch. Ongoing management ($1,500/month) covers weekly optimizations, A/B testing, and monthly performance reviews. Evan leads it all directly, with no account managers.
If you are not confident in our progress after 90 days, you can walk away with no penalties and no awkward conversations. We build for the long term, but we do not hold anyone hostage. Our job is to prove the system works, and if it does not, you should not be stuck.
It is a 30-minute conversation to understand your business, your goals, and whether we are a good fit. No pitch. No pressure. If we can help, we will tell you how. If we are not the right fit, we will point you in the right direction. Either way, you will leave with clarity.